In my role as a coach and writer for people who are looking to make money online through affiliate marketing, I've certainly learnt a lot through experience to share in tips. This time I'm going to share with you why I use an auto-responder with my online businesses.
Humans are keen to get an immediate response, and this runs true with when they send an email. This is the one of the greatest benefits of using this resource. Just as soon as anybody sends an email to your business, you can set your auto-responder to fire back with an immediate response. They are also great to use as a technical support resource. It's almost like employing a member of staff to deal with your email work but a lot cheaper.
Auto-responders can be custom-made and will provide a better service than a simple thank you page. For example, you can ask the client to sign up for your newsletter and offer other relevant products in the response that is sent out after a purchase.
If you set it up to answer any support questions that you receive from your clients, then you can include the answers to the most frequently asked questions in the response. You could even set up a different email address with matching auto-responder for each issue that a client might come up against. You would then add the email address on your customer support page that the customer will email, when they do, they will receive a standard response from 'your employee', the auto-responder.
Without setting up your affiliate marketing business with tools like this to help you out - you could find that it's very labour intensive way of making money. You'll find that if you use your email resource to respond to questions, you will cut down on the amount of emails that you sit down and need to write on an individual basis. Once you identify any new questions that clients are beginning to ask, then you can set your auto-responder up with these questions and standard answers.
As your business grows, so can your auto-responder. If you have a growing number of customers, you'll be able to stay on top of the administration for them by using an auto-responder. In affiliate marketing, it's important to look like an effective, efficient and knowledgeable company and this tool is what helps marketers stay on top and looking good.
Auto-responders will attend to your customers day or night with an immediate response. This is essential when you are marketing globally and dealing with different time zones too. They are also a very powerful way to build up contact lists of emails that you can market to at a later day. I am a great fan of these automatic email resources and recommend them to any other affiliate marketing income makers to stand out from the crowd of competition by giving good customer service.
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